Customer relationship is an important part of every business and there are different ways you can implement to take it o the next level. You must express your concern about the followers and make them understand that they are valuable. Try to acknowledge the customers participation in your business which will really develop a good relationship. Always value your customers support to keep them engaged with your business. The following steps can be followed by the businesses to improve their relationship with the customer.
1. Announce a reward- This is the best way to encourage your customer to stay in touch with your business. Give them something that is related to your business and they will promote your product on the social media channels where you are not able to reach.
2. Support the people in need- It can attract more customers and even bring a good name to your business. If you are announcing a reward for your customer in the same way you can promote your product to them. Just announce that if the customer avails your service, the same service will be offered for others in need of your product for free. But your must follow this and not just promoting it for the name sake. Try to mention the change made by your customer by availing your service on your social media network which will make a big difference.
3. Accept your mistakes- Sometimes you may get negative tweets related to your product or service from an unhappy customer, try to respond to them immediately. Also make sure to accept the mistake by your company before engaging the customer. Just say a simple sorry before starting your communication with the customer on the social media channel. This will show the customer you are responding and others on the social media that you value the customers.
4. Show your gratitude- Whenever you reach a milestone in your business, try to express it with your customers. You can just say thank you for all your customers and followers on the social media network. This will show that your company is really thankful for its customers to achieve the milestone they have reached.
5. Share a personal story- You can also include a page on your social media account where the customers can share their own story. It can be personal or related to your business. Also give an option to share their pictures which can really encourage more customers to be active on your profile page.
6. Respond individually- This is an important step where you have to thank the customers individually. Try to create a content that can reach to all your customers and it must express your gratitude towards them. This will show your customers that you really value them for availing your service. It will also help them to understand that you are really listening to them which can really help in building a good relationship with the customer.