Most of the people don’t know how to promote their ebook, but there is a best way to do this with the help of social media channels. Social media like Twitter have the capability to create more visibility for your ebook which can also generate more leads. The ebook is mainly created to get more leads and increase the ROI. You can also make yourself stand out with the help of ebook as it has the capacity to attract more valuable leads. There are also special social communities that can help to advertise your ebook, but before that you can use the following ways to do this in the most effective way.
1. Teasing ebook- It is important to promote your ebook in Twitter as well as other social media platforms, so try to start it by teasing a small content from it. This will create an excitement among the people about your ebook. You can also share an image from your ebook or a simple quote to get attenetion from the audience. Use hashtag related to the ebook and if you don’t know what type of hashtag must be used, try to use some of the tools.
2. Pin tweet- This is one of the most effective way to promote the ebook even though the pin option is not much popular among the Twitter users. It is also very easy and the right choice to promote the ebook. Compose a tweet and try to pin it with your ebook. You can also use HubSpot to pin the tweets along with the ebook.
3. Social banners- You can use banners to attract the audience when they enter into your social media profile and make use of it to promote the ebook. To do this you have to create a banner for Twitter which must be able to advertise your ebook. Try to add a URL in the banner that must lead to the ebook.
4. Using influencers- The influencers on the social media platform can also become a part of your promotional tactic. You can find the influencers by using tools like BuzzSumo related to your brand and make them share your ebook. Most of the influencers usually look for good contents to share it with their fans and followers, so this can be a perfect idea to advertise your ebook which will expose it very easily.
5. Promotion with payments- In case you want to promote your ebook without any doubt, consider a payment method. There are various social media channels that allow you to promote the ebook for a small fee. You can avail this method to make the ebook reach to certain audience properly. Twitter also has an option of promoting the ebook through payment. You must create an attractive image related to your ebook which must make the users to click on it. There is no need to invest more money to promote the ebook in Twitter as sponsored post.